Bold and spicy, sweet and sour or fragrant and delicate, Asian cuisine is an irresistible journey into flavour.

Lee Kum Kee shares this kaleidoscope of tastes with the world in an array of exquisite sauces made from family recipes and finest ingredients, empowering everyone to create their favourite Asian dishes at home.

Perfected over generations and crafted with unparalleled expertise, Lee Kum Kee sauces bring easy, delicious authenticity to your cooking. The wide range spans the entire Asian flavour spectrum with essentials such as soy, chilli, hoisin, char siu – and oyster, the famous sauce that started the Lee Kum Kee story.

Lee Kum Kee was established in 1888 in the southern Chinese province Guangdong, when a restaurateur named Lee Kum Sheung accidentally left a pot of oyster soup simmering on the stove.

The resulting thick, glossy gravy was so tasty he began to sell it as ‘oyster sauce.’ It was to be the first in a range of exceptional products sold by his family to this day, and launched their Hong Kong sauce company, Lee Kum Kee.

Almost 135 years on and now an international household name, Lee Kum Kee provides over 300 choices of sauces and condiments to over 100 countries and regions worldwide – never wavering from its founder’s commitment to excellence. Each sauce is made with meticulously selected farm-to-fork ingredients and closely guarded recipes, delivering unique flavour and rich heritage with every drop.

Win a delicious dream trip to Hong Kong

Hong Kong, Headquarter of Lee Kum Kee, is the heart of the world’s most beloved Asian cuisine: Cantonese.

There’s no better place on the planet to experience these legendary dishes, from dim sum to noodles and fried rice, sizzling stir fries, succulent roast duck and char siu pork.

Now you can win a delicious Hong Kong foodie adventure for two, with Lee Kum Kee and the Hong Kong Tourism Board.

With a first prize of two business class tickets to Hong Kong, you’ll arrive in style in Asia’s culinary capital, ready to feast your way around the city’s amazing eateries.

From Hong Kong’s 79 Michelin-starred establishments to the humble but heavenly dai pai dong hawker stalls and every taste in between, a non-stop banquet awaits in Lee Kum Kee’s ancestral home.

In between gastronomic delights, you can discover Hong Kong’s dynamic 24/7 nightlife, vibrant street markets, dazzling temples and the attractions lining the world-famous harbour’s stunning shores.

Shop ’til you drop for unbeatable bargains at Ladies’ Market and Temple Street Night Market or on-trend finds at retail palace Harbour City; make a splash at Water World Ocean Park or bask on sunny beaches like Repulse Bay, Cheung Sha or Shek O; ride the scenic cable car up to the Big Buddha, or hop aboard the city’s iconic ‘ding ding’ tram for just HK$3. It’s an unforgettable menu of food, fun and culture.

How to win your dream trip to Hong Kong:

• Purchase any one or more Lee Kum Kee products from any Australian retailer. Lee Kum Kee products are stocked in Coles, Woolworths, and independent grocery stores. Be sure to retain your receipt, as you’ll need to upload it as proof of purchase.
• If your product has a competition neck tag, follow its instructions, or enter by clicking the link here.
• You can enter as many times as you like – you’ll just need a new receipt each time.
• The competition opens on October 14 2024, and closes on 24 November 2024. Lucky winners will be selected on 27 November 2024.
• As well as the fabulous first prize, there’s a second prize of two premium economy tickets, and a third prize of two economy tickets to Hong Kong – more chances to jet off to foodie paradise!
• Entrants must be aged 18 years and over. Entries close 24/11/24 11:59pm AEDT. T&Cs apply.

Declan Cleary’s Hong Kong inspiration

Aussie celebrity chef Declan Cleary is a lifelong fan of Asian cuisine, and his partnership with Lee Kum Kee has deepened his love for Hong Kong-inspired cooking.

“I’ve always admired Lee Kum Kee,” he says. “The brand’s history and their passion for promoting culinary creativity really resonates with me.”

Cleary enjoys elevating his own Asian cooking with Lee Kum Kee’s flavour-packed sauces and condiments – most of all the Hong Kong classic and Lee Kum Kee founding product, oyster sauce.

“My absolute favourite has to be Lee Kum Kee Oyster Sauce,” he says. “It adds such a deep, rich umami flavour to stir fries, marinades, and even as a finishing sauce.”

The star chef is excited to be heading to Hong Kong soon to explore Lee Kum Kee’s rich heritage and the city’s outstanding foodie scene.

“The energy of the city and the diversity of its cuisine are truly unique,” he says. “For us Aussies, experiencing something like Hong Kong’s vibrant food scene can inspire a deeper appreciation for culinary diversity and teach us new ways of incorporating global flavours into our everyday cooking.”

To learn more visit au-nz.lkk.com/